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Reason to choose Tokyo

Know More, Expand Further The Attractions of Tokyo

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"Enjoy Tokyo More: Old Meets New"

Traditions inherited from the Edo period. Continuously evolving towns and cutting-edge culture.
Tokyo is a place where the two aspects dynamically merge, offering a myriad of attractions that captivate people.
As experts on the ever-changing city, we are here to introduce your customers to the latest and best that Tokyo has to offer.

See & Feel Discover the side of Tokyo never seen before
In a city of 14 million residents, something novel is born everyday, and fusing with antique traditions to create a brand new scenery. Explore the diverse facets of Tokyo, from tiny alleyways at the foot of the skyscrapers, to fashionable shopping streets leading to historical temples and shrines, and a trendy cafe on a lush mountaintop.
Experience Awaken your five senses in Tokyo
Exciting new experiences are the best part of a trip. Tokyo offers fun, contemporary ways to experience even the antiquities. Fully awaken your five senses and step out into town. Dive in deep into Tokyo's modern culture. Jump into the world of traditional performing arts or handmade crafts. Experience your very own version of Tokyo.
Taste City of diverse culinary delights made by food connoisseurs
Tokyo boasts the most number of Michelin acclaimed restaurants in the world, and you'll understand why as soon as you step inside the restaurants around the city. The true appeal of Tokyo's culinary options is the high quality of the countless eateries in every street corner. The richly diverse dining scene is the culmination of the Tokyo food connoisseurs' uncompromising focus on quality and details.

Advantages supporting the tourist destination Tokyo

The world today is expected to fulfill the SDGs principle “Leave no one behind.” The green urban design of Tokyo has started since its founding around 300 years ago. In addition to architectures and cultures cultivated by history and tradition, sustainable city planning has been driven by the world’s leading technological innovations.

  • Ranked No. 3 in the Global Power City Index Source: Global Power City Index 2021, Institute for Urban Strategies, The Mori Memorial foundation
  • City's green area ratio: 52.5% Source: Study by the Natural Environment Division, Bureau of Environment, Tokyo Metropolitan Government
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Leading ecological city full of greenery

Tokyo is a leading eco-friendly city that promotes the utilization of renewable energy and zero emission vehicles to achieve “Zero Emission Tokyo” by 2050. The city is also one of the greenest cities in the world, with natural parks totaling 80,000 hectares in addition to numerous historical gardens and city parks near downtown areas. From magnificent gardens constructed on feudal lord estates since 400 years ago to forests surrounding temples and shrines, greenery is interweaved throughout the city while more natural environments are continuously created.

Total area of natural parks in Tokyo: 80,000 ha (Source: Park Report, April 2021)
Reduce greenhouse gas emissions by 50% by 2030 (Source: “Future Tokyo: Tokyo's Long-Term Strategy”)
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Architecture and culture cultivated through history and tradition

Tokyo is filled with an array of diverse cultures. Among modern buildings, cutting-edge fashion and animations, there are also traditional cultures and historic architecture alive in our daily lives. This diversity is closely related to the history of Edo (former Tokyo), which flourished as a major hub of cultures gathering from across Japan and became the epicenter of latest trends.
Tokyo fosters a sense of not only valuing the old, but also enjoying transformations while finding tradition and beauty there within. This adaptability is what gives power to the city’s social sustainability.

Number of museums in Tokyo: 272 (Source: Statistics of Tokyo, MUSEUMS AND SAME TYPE OF FACILITIES ( End of Fiscal Years 2019 ))
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World’s leading technological innovations

Tokyo leads the world as a high-tech smart city, with advanced robotics, AI and digital technologies supporting the everyday lives of people. During the Tokyo 2020 Olympic and Paralympic Games, robots stood by the people in various scenes and showed the world that safe, secure and sustainable games organization is possible even amid a pandemic. In addition, installations of 5G antenna base stations and smart poles equipped with Wi-Fi and crowd analysis cameras play a part in elevating urban living qualities.
Tokyo aims to create a city comfortable to live in for all people, made possible by technological innovations.

No.1 in Innovation Cities™ Index 2021

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